TasteSetters: Age of the New Norms
Filipino food has always been an enigma for the rest of the world’s culinary industry. For so many years, the Filipino cuisine has been something that dwelt in the fringes – often discussed in passing in culinary circles all over the globe, but never getting the spotlight it deserved.
However, these all changed in the last two to three years, with Pinoy favorites like Kare-Kare, Kinilaw, the trusty Adobo, and even dessert favorite Ube taking the world by storm. Contributing to this push on Filipino cuisine is the rise of young and ingenious Pinoy chefs and restaurateurs making their mark in the food and beverage business abroad.
The same can be said in the Philippines, with the sustained interest and relationship of the public to food, much to the delight of restaurant owners and purveyors in the foodservice industry. And even in spite of the difficult times that the industry is facing today, the shakers and players of the food and beverage industry are dedicated to continuously innovate.
One of the rising purveyors of upholding the value of innovation and pushing for continuous creativity in the local food and beverage industry is Tastesetters, a booming community of food enthusiasts, experts, and entrepreneurs that champion the next taste trends, while also redefining the future of the local food culture.
Tastesetters’ 3-year milestone includes innovation workshops done in Manila, Cebu, Palawan, Davao, Boracay, and Iloilo. Partnering with several chefs and food and beverage innovation speakers and helping foodservice partners shape the next big trend in the industry. Its digital footprint, which can be found on Facebook, remains a must-go-to place for those who want to further build and explore their culinary ethos. With 80,000 members in its database, the community carries the weight of being a food movement, where the audience encompasses chefs, purchasing officers, restaurant owners, and even the usual food hobbyists.
Content is as varied as its members, Tastesetters is not just a repository of menus and write-ups on food, it adds substance to its name by fostering an environment of learning and communal sharing of information on the latest trends in food preparation, food handling, health and safety in the restaurant industry, best practices in the culinary setting, running an F&B business, and more importantly, credible content on where food enthusiasts and serious restaurateurs can source the freshest and most affordable ingredients.
Banking on its emphasis on creativity and innovation in the food industry, the community encourages and supplies its members with tips on how to further push the envelope when it comes to the F&B industry, giving rise to the next taste trends within its ranks.
This can be seen in Tastesetters’ dedication to discover and mull over innovations in the F&B industry. For this month alone, the community has already two upcoming webinars for “Food Service and Hometrepreneurship” on July 10 and for “Baking, Café and Restobars” on July 17. The webinars will tap known professionals who will impart their knowledge to the whole community.
The backbone behind the successful community and one who has been supportive of all its endeavors is SYSU International, Inc., home of well-known food brands in the market today. Considered an industry leader and a trusted supplier of many players in the F&B industry, SYSU has become one of the proponents in establishing and promoting food trends in the country.
To know more about Tastesetters, go to https://www.facebook.com/TasteSetters