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<\/p>\nWith the rise of environmental issues on a fast-paced world, choosing to eat healthy is no longer enough. With this informative article, see how \u201cevergreen consumption\u201d will impact the way we consume and create new dishes and beverages this 2019.<\/p>\n
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Health and wellness, sustainability and \u201celevated convenience.\u201d Those are the three overarching themes that market researchers predict will trend in the food and beverage industry in 2019.<\/p>\n
According to the predictions of Mintel, consumers in 2019 will see more products that respond to rising demand for responsible, sustainable and convenient food and drink options.<\/p>\n
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Here\u2019s a synopsis:<\/p>\n
\u201cEvergreen consumption\u201d<\/p>\n
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Green-minded consumers are now extending their definition of sustainability to the entire lifecycle of a product, from farm, to packaging, to retailer, and rebirth. It is a 360-degree approach that Mintel is calling the \u201cnew sustainability\u201d that involves collaboration among suppliers, manufacturers, governments, non-profits and retailers.<\/p>\n
Expect to see more bio-based packaging materials replace one of the world\u2019s biggest environmental menaces \u2014 plastic, and to see the concept of upcycling become more popular. Manufacturers will also make publicized efforts to improve air pollution, plant welfare and regenerative agriculture.<\/p>\n
Health, wellness and beauty<\/p>\n
The food and beverage industry will take cues from the beauty industry in tying in holistic, proactive and preventative claims into products that promise to help consumers grow old, gracefully. Do not be surprised to see more products claim to address everything from bone, joint, brain and eye health, along with other age-related health concerns.<\/p>\n
\u201cElevated convenience\u201d<\/p>\n
Mintel researchers make a bold, though vague claim in predicting that 2019 will see a \u201cnew generation\u201d of modern, tastier, more diverse convenience food and drink options. Meal kits that are already popular will take on restaurant-quality flavors and formats, while new technological innovations will also \u201celevate\u201d the food and drink experience from planning to shopping to preparation. Likewise, premium convenience will not be limited to dinnertime, but expand to snacks and beverage breaks.\u00a0JB<\/p>\n
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